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Boost Ebook Sales with Easy Online Marketing, p1

Written by admin on February 16, 2010.

Boost Ebook Sales with Easy Online Marketing, p1

Have you experienced the famine cycle of business lately? A client complained, “I get so frustrated with being overwhelmed with business one week and famished the next. The truth is many business professionals experience the ebb and flow of business when they first start out. Some never break out of this daunting cycle. Their businesses eventually fail for they never learn to balance the ebb and flow with consistent marketing.

A mentor friend advised me, “To create daily sales, you must market daily.” Here are five of those top ten things to include in your marketing plan. Include these, break the feast and famine cycle for good and start a perpetual boost in sales:

1. Put valuable free content on your website.

Seek to educate your audience. Help them make more money, cut costs or solve their problems. Examples include: online assessments, how to tips, short reports, resource lists, how-to tutorials, dictionary of terms in your field, etc.

2. Create systematic ways to attract traffic to your website.

Setup a marketing system that will attract visitors to your website. Write articles that create a link back to your site. Develop a newsletter to stay in regular contact with your prospects and customers. Offer free information to educate, entice and motivate your audience. Include your website url with a special offer to attract visitors systematically.

3. Automate keeping in touch with prospects and clients. Put a subscription form on your website.

Make a special offer or free gift to entice your prospects to sign-up. After building a list of prospects, you must follow-up with them on a regular basis to build credibility and relationship. You could create a message and put it on an auto responder. Send a message for every week with an offer for something valuable that will cost your audience little or nothing.

4. Expand your marketing collateral.

If you create a short report that your target audience will value (e.g. “How to Hunt the Hidden Treasure in Your Customer Files”), don’t stop there. Expand it to a different media and/or market. You could create a tele-seminar, short articles. Or use the information to re-purpose it for a different market: coaches, consultants, doctors.

5. Make marketing a habit. Marketing must become a habit not an interruption.

Make a calendar that specifies what marketing activities you will do, in what frequency and the deadline. This way, your marketing becomes a part of your regular routine and not an interruption of real work. Schedule all your marketing activities including: writing articles, advertising deadlines, traffic building, referral systems, speeches, tele-seminars, etc.

So how did your plan rate on a scale of 1-10? Seasoned business owners most likely already have their plan in place.

Even so, no matter where your experience level is, you can balance your business profit cycles by including: valuable content on your site, a systematic way to drive traffic, automatically keeping in touch with prospects and clients, expanding marketing collateral, habitual marketing, a good referral system, automated billing system, templates of best practice business and marketing materials, soliciting previous customers and outsourcing your marketing services.

Sound overwhelming? Don’t worry. Even starting with 2 or 3 of these tasks will help stabilize your sales flow. Start now. Put these tips into practice one by one and break the feast and famine cycle for good. Give your sales a perpetual sales boost with consistent marketing. Go ahead. Market daily and prosper daily.

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Book Review: The Truth about the JFK Assassination Conspiracy is Finally Revealed

Author R.E. “Gus” Payne dives into the depths of truth about the JFK assassination conspiracy in his book “Falsely Accused.”  From the author of “The Death of Brandon Lee: The Untold Story” and “Caught in the Crossfire” comes a book that answers many pertinent questions about JFK’s murder that have plagued Americans for years.

Why did the New Orleans District Attorney Jim Garrison and the U.S. Justice Department refuse to investigate the known Mafia leader Carlos Marcello in connection with the assassination of President John F. Kennedy? Why did Garrison, along with other U.S. Justice Department officials, deny the existence of the Mafia’s part in the assassination when it was clearly a matter to be investigated? These questions and more are finally answered in Payne’s eye-opening book.

Names such as Lee Harvey Oswald, Clay Shaw and David Ferrie always arouse curiosity in the minds of those who want to know what really happened on that dreaded day in history. These three men were said to have been seen together on the day of JFK’s assassination, but were they really? Witnesses changed their stories. Why?

The author goes a step further and looks closely at the New Orleans FBI and those that were in charge of investigating the JFK assassination as well as the possible involvement of Carlos Marcello. He also explains in vivid detail key facts in the investigation such as the missing “BRILAB” tape recordings, the “FOGG” arrest report, and more.

EXCERPTS FROM THE BOOK “FALSELY ACCUSED”

From Chapter 1:

In Marcello’s case the intent of the Kennedy administration was made known even before Inauguration Day, January 20, 1961. On December 28, 1960, the New Orleans States-Item reported that Attorney General-designate Kennedy was planning specific actions against Marcello. An FBI report from that period noted:

“On January 12, 1961, a [source] advised that Carlos Marcello is extremely apprehensive and upset and has been since the New Orleans States-Item newspaper on December 28, 1960 published a news story reporting that… Robert F. Kennedy stated he would expedite the deportation proceedings pending against Marcello after Kennedy takes office in January 1961.”

While the House Select Committee on Assassinations carefully examined numerous areas of information pertaining to the proficiency of the FBI in investigating organized crime during the 1950’s and early 1960’s, and found various areas in which Bureau performance was significantly deficient, questionable and even suspiciously so, the city of New Orleans was a special case. The FBI’s outright denial of the existence of organized crime in New Orleans was unique to that city.

The facts reveal that the Bureau’s conclusions on Marcello in New Orleans were attributable to a disturbing attitude on the part of the senior agent who supervised the organized crime investigations in that city, Regis Kennedy. He had been in charge of the Bureau’s work on Marcello and the New Orleans Mafia for years; unfortunately, he had also directed much of the FBI investigation in that city of President Kennedy’s assassination.

Best ten audio books to improve your mind

Written by admin on February 16, 2010.

Best ten audio books to improve your mind

It’s indeed incredible that not many people pay a great deal of attention to what gets into their minds.

If your mind is positive and creative, you can become all you ever dream of becoming.

Most of the highly successful people you see in the news today took a great deal of time to work on improving their minds.

On the other hand, if your mind is negative and inactive, it’s very likely you won’t amount to anything in life. Analyzing the lives of some of the most notorious people in the world would reveal that they always fed their minds with negative thoughts.

The question that obviously comes to play here is - are we born with positive or negative minds?

I will quickly and firmly say NO to both!

We develop our minds by what we put into it. If we are continually putting negative information into our minds, this results to negative thoughts and ultimately negative actions.

So, if you want the opposite creative thoughts, it is pertinent to always get the right kind of information into your mind.

The most common way to do this is by reading the right kinds of books.

Sadly, because of the great demand on our time, only few people still read lots of books, especially after college.

We mostly only have time to read the newspapers and magazines. And guess what? Most newspapers only end up giving us bad news that further increase our negative state of mind.

If you want to really get positive and helpful information, you need to read books that contain such information.

Thankfully with the advent and popularity of audio books, anyone can get the right information into his or her mind without having to “read”.

Benefits Of E-books

Written by admin on February 16, 2010.

Benefits Of E-books

The internet has brought us many great things including streaming music, online shopping, electronic bill pay and many more beneficial applications. One thing that I feel is often overlooked but very valuable is ebooks. Especially ebooks in the non fiction/self improvement subject areas.

Just as there are many great musicians that will never get signed - there are thousands of great authors who will never get the big book deal. Thanks to the internet and ebooks – we can tap into the minds of these great authors. One common misconception is that if the book was any good it would get signed by a major publisher. This is simply not true. The publisher may feel that the information is not marketable when indeed it really is. There can be numerous other reasons the e-book author does not get a big book deal but don’t let that stop you from missing out on some great information at a great price.

An e-book author is free to write what they truly want and will not be influenced by a publisher, publicist, or any one else. Ebooks usually contain much more than a printed book. They sometimes have printable worksheets, menus, lists, affirmations or any number of other beneficial items that relate to the particular topic of the ebook. Unlike mainstream authors, ebook authors are often times reachable and happy to answer questions you may have about their ebook.

An e-book is purchased directly from a website and then downloaded immediately to your computer. You can read it right there on your computer screen or print it out and take it with you. You can enlarge the font if you are having trouble seeing the print, you can transfer it to a memory stick or other media so that it is portable, or you can simply read it as you have time. Most ebooks come with a money back guarantee and special bonus items.

I urge you to give e-books a try. Find a subject you are interested in and then shop around. You will discover new authors, new skills, new behaviors and perhaps a whole new you.

Attention Women Authors! Get Your Articles Noticed by Magazine Editors

Women writers will find there are many opportunities for magazine writers. There are magazines on most any topic you can think of: sports, hobbies, business, collectibles, cars, boats, decorating, cooking, child rearing, and children’s interests. This creates an open market for women writers.

Perhaps you would like to become one of the women who write for magazines. Here are some magazine submission tips that will help you get started.

Find the Right Magazine

The first step is to find a publication that covers the topics you want to write about. You can find a list of publications in a directory for writers at a bookstore. Libraries usually offer a reference list in a “List of Periodicals.” Also, look for a sizable selection of magazines at a large bookstore.

The next thing to do is read the publications you are interested in writing for and identify their editorial perspective. This will give you an idea of how to adapt your article to their interests. You normally wouldn’t send an article on cooking to a sailing magazine. But possibly you could change the focus of your article to cooking on a sailboat. This would give you a much better chance of seeing your article published. Generally, you will have more results writing for a magazine that covers the same types of subjects as your article.

Send a Cover Letter

When you are ready to submit articles to a publication, send a cover letter to the editor outlining your idea. Make it clear and simple with an outline of your subjects. Give the approximate length of your article and promise to deliver on their deadline. Enclose a self-addressed stamped envelope and wait to hear from them. Make a pitch to several magazines and customize it for each one you contact.

You might receive many rejections before you are accepted. This is where you need to persevere and not give up on being a woman author! Once your article has been published in a magazine, it will be worth the wait. Some magazines don’t pay for articles, but at least you will be published and able to add to your credentials.

Writing Professionally as a Woman Author

Always submit your best writing. Women writers who want to be published must be smart and professional. Don’t waste an editor’s time on hastily written copy or missed deadlines. It is suggested that when submitting an article to magazines, you should meet your word count within only 15 words above or below the number requested.

Send a handwritten thank-you note to the editor after you’ve been published. Wait a few weeks and send another pitch to sell your next idea. Try to build a professional relationship where your name and quality work will be recognized. Be a dependable, professional woman writer that the editor will look forward to hearing from.

Get started with your research, and write letters to editors on a regular basis. You will see results once you are committed to writing. There is a huge market waiting for magazine writers, especially women magazine writers. Get started today in this fulfilling profession as a woman magazine author!

Are These Internet Marketing Ebooks Hogwash?

Written by admin on February 16, 2010.

Are These Internet Marketing Ebooks Hogwash?

Internet Marketing as we all know it is pretty crowded with funny people making lots of huge bombastic claims over their nonsense crappy books and stuff. You might have come across ebooks making claims like “how to make $XXX in 2 weeks” or “anyone can earn money at home”.

Being guilty of myself, I have literally spent gazillion amount of money into these internet marketing ebooks when I started out but only to find it later at those free-for-all ebooks directories, free membership sites or even those giveaway sites.  Though it’s a sad experience to see youself spending money into something which could be downloaded somewhere over the Internet for free, there are still some good ebooks and materials which you should buy. Here are some of the guidelines which you should know of before you start your spending spree.

Don’t Spend Money On Junk

Don’t spend your money on something that tells you that with no experience you can make a lot of money. Typically this stuff is nothing more than trying to sell you pie in the sky. You can always learn and equipped yourself with knowledge from other free ebooks, newsletters or forums before spending your money on these ebooks.

Only Buy From The Experts Who Are Successful Themselves

The most advertised ebooks are not always the best. Good stuff will naturally come to you either by way of constant good reviews from other Internet Marketers, word of mouth, buzz from forums or discussion boards and even testimonials from the actual people who use them. Thus, you should always buy from the recognized experts who have had tons of experience under their belt and also reputable results to back up their claims.

Buy Only On What You Actually Need.

It’s no point to spend your hard earned money on whatever ebooks or internet marketing materials which you come across, however good the claims are on the sales copy. Remember, good sales copy is supposed to play around the prospects’ psychology behaviors into believing their actual claims. That’s why professional copywriters charge tens of thousands for great sales copy because they do bring in lots of sales just by selling hype. You should only spend money on ebooks which could help you move on in your business. For example, if you feel that you are lack in copywriting skills, then you ought to buy copywriting materials from the professionals.

Taking Action Is The Best Action You Can Make.

Let’s face it, how many of us who could spend a bomb in our internet marketing materials but only to find it lying around in our computer hard disk for ages? The fact is, no matter how good or how expensive or even how reputable the ebooks that you’ve bought, it doesn’t matter until you make the first step into implementing the materials which you learn from the ebooks. If you are new to Internet Marketing, then you should only buy ebooks that will teach you step by step in setting up your Internet Marketing business. Otherwise, stay away from them.

Hardcopy VS Intangible Books

There had been discussions going on which debate just how good are those Internet Marketing books found on the bookstores compared to those on the Internet. While I couldn’t agree more on some of the great Internet Marketing books you can find on the bookshelves, but in reality, most of the books I found cover only general concepts of the Internet Marketing. For example, in the business or internet marketing section of the bookstore, you might find stuff like “how to make money online” if you are looking for a book on internet marketing, but you can find a more specific ebook on the internet on “How to Get Successful Reciprocal Linking” or something like that. Both of these are related to Internet Marketing, but the latter tends to be more specific in their scope. Like what I’ve mentioned in the previous point, you should know what you are lack of and buy ebooks that will help you move forward in your business. If you are just starting out, internet marketing books in the bookstore will serve just as good as the newbie ebooks online.

As a conclusion, make sure you know who you can trust online before buying from them. There are lots of these self-proclaim internet Marketing Gurus who are just like the average Joe struggling to make money online. Remember, there are bunch of those great forums and discussion boards which not only you could find great pieces of information, but also the chance to pose questions as well.

Animals Rule in Children’s Literature: Frogs and Caterpillars and Bears - Oh My!

From very hungry caterpillars and penguins for every day of the year to the Kingdom of Frogavia, animals rule in children’s literature. Whether used to teach numbers, colors, or more subtle lessons of morality, animals are the perfect vehicles for conveying tangible and intangible concepts in an entertaining way.

The unique not-quite-human yet not-quite-animal characters in the classic Dr. Seuss tales, paired with allegories about honor and even disarmament, set the stage for the next generation of children’s books and entertainment. Endearing creatures from Sesame Street (what is a Snuffleupagus, anyway?) and puppets from Mr. Rogers’ Neighborhood created a world of make believe that children could call their own.

In children’s literature, the story is often secondary to the lavish illustrations. “The Very Hungry Caterpillar,” for example, wouldn’t be nearly as compelling without Eric Carle’s illustrations. Likewise, “If You Give a Mouse a Cookie” is clever, but Felicia Bond’s illustrations make the book a children’s classic.

Kristin Zambucka’s “Frog Knights” and “Frogavia! Frogavia!” are perfect examples of books that consist of both lavish illustrations and compelling tales. In the first book, frog characters live in their own frog world - the big pond known as The Kingdom Of Frogavia. The true frog king is unseated from his ancient throne and banished to a far, distant pond by an evil ruler. As his bullying and tyrannical rule stretch on, the Frogavian people grow increasingly restless and unhappy. Finally, a group of brave young rebels rise up and go in search of their true king. They eventually find him and he dubs them chivalry frog knights in gratitude for their loyalty. The king, along with a frog queen and frog princesses, return to Frogavia and right the wrongs of the evil ruler. In the second book, the story progresses, with one of the chivalry frog knights asking for the frog princess’ hand in marriage, but she marries another. The frog knight joins his friends from the first book to continue on their mission to make good triumph over evil.

Zambucka’s books are more whimsical than, say, Mary Pope Osborne’s Magic Tree House series or Tony Abbott’s Secrets of Droon series, but capture the magic of childhood while imparting nuggets of wisdom. The whimsy and appeal of the characters is that they come from the animal kingdom.

There’s no doubt that creatures are central to today’s children’s literature. Whether completely imaginary, such as those in “Where the Wild Things Are,” or real, as are those in “365 Penguins,” or a little of both, as in “Frogavia! Frogavia!”, kids are captivated by animals that cause the imagination to soar.

Affiliate Programs Need Affiliates That Help Affiliates. Why Affiliates do poorly with most Affiliate Programs.

First >>> “What is an Affiliate Program?” <<<

Affiliate Programs, also known as Associate Programs are just a way companies get massive traffic, sales or members without the need to personally recruit new people for their business.

If you are familar with Network Marketing in the real world you will have no problem understanding Affiliate Programs.

These companies recruit a sales force that only gets paid when they make sales or give direct referrals or leads.

As an affiliate you promote their products and services. In return they will pay you a commission for each sale or membership you sell on their behalf.

How and when do you get paid?

What is the pay out or commission structure?

How many levels or tiers will you get paid on?

1. Do you get paid even if you are a free affiliate, or do you have to be a paid member to earn commissions?

Note: If you are working with an affiliate program that allows you to join for free and you sign up others that are joining for free you will have a hard time earning any money.

2. How often are checks sent out and is there a minimum amount you must earn before you get paid?

If you have to earn a $100 before you get paid you could be waiting a while. Pay attention to the pay out structure of any program.

3. Do you get paid for direct sales and sign ups only or can you earn money on multiple levels or tiers? Do you get paid for the sales your affiliates make?

Here are two examples of pay out plans.

>>> First scenario: Single level or tier sales:

>>> You only get paid for the direct sales you make.

You join a program that costs you $19.95 a month to be a paid member and pays you $10.00 a month for each affiliate you sign up that will pay the $19.95 each month for the products and services the company provides.

You sign up 10 people that pay $19.95 a month and you earn $10 from each person. You are sent a $100 check each month as long as all ten remain as paying affiliates.

With this program you only make sales on people you directly sign up and only for the sales you make yourself.

For you to make more money you must sign up more people willing to pay $19.95 each and every month.

This is a single tier program. You only get paid for your direct sales or sign ups.

>>> Second Scenario: Multiple levels or tiers:

>>> You also get paid for your affiliates sales.

You join a program that pays you $10.00 a month for each of the affiliates you have directly signed up, but you also get $3.00 when your affiliate signs up a paying member or makes a sale.

Those same 10 people will still earn you $100 each month just like the single tier, but now it gets more interesting.

Each paying person your affiliates signs up or for each sale they make will earn you another $3.00.

If each of your 10 affiliates sign up 5 new affiliates that will pay the $19.95 each month you will earn $3.00 times 50 people. So you will earn an extra $150 each month.

Now you are earning $250 instead of $100.

Now think about it for a minute. Okay, times up. Which plan do you think is the better one?

Most ebusiness owners are either too intimidated by affiliate programs to do anything, or they jump right in over their head.

Both suffer because of it. The first person never gets to know the positive impact on ones finances affiliate programs have, while the other never learns the ropes and gives up which leaves them in the same position as the first person.

There are a lot of great affiliate programs available, actually so many it can be difficult to choose one, and that is when the cycle starts all over.

What is the solution to this problem?? Believe it or not the answer is quite simple. DO RESEARCH!! Ask and you will receive.

If you really want to be a good affiliate and create other good affiliates don’t assume things. You need to know what your are doing.

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Remember >>> Knowledge Is Power, but…

… The Power Only Comes When You Act On The Knowledge.

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What’s the plan, Mann?

If you are completely new to affiliate programs you should be seeking help from people that you have learned to trust.

These people can give you the heads up on the affiliate programs they are familiar with. Never be afraid to ask for help.

A recommendation goes a long way. Credibility is on the line every time someone recommends something. For this reason your trusted friend should be giving you accurate information.

If you are already in an affiliate program and totally lost as to your next move you should be contacting those that are in the same program but have already figured it out. Again, if you don’t ask questions you will most likely not get any answers.

But I have just started and I don’t know anyone yet. Okay that’s fair.

If this is you I would say you go to Google and do a search for

“affiliate programs forum” or “affiliate programs” forum

This will give you a list of forums that you can participate in. Once you are on the forums you can read the messages that other people have left.

Look through the posts to see how business is conducted so that you won’t say or do something against there policies.

Where better to ask for help than a place where like minded people hang out and share their experiences online.

Don’t overlook forums, they are a source of valuable resources.

Here are some of the questions you should be asking people:

1. Do their products or services meet a need? If you are not meeting a need you are going to have a hard time promoting and sell the products and services.

2. Is this a single tier or 2 tier program. Remember the above example. 2 Tier is going to allow you to earn more doing less. Keep in mind that even single tier programs can earn you large quantities of money. So pay attention to the selling price and the pay out you will receive.

3. How often and how to you get paid? How much do you have to have on account before you get paid? If there is a minimum amount you may have to wait a while before you see a check.

4. What kind of support system do they have in place? Are you able to ask questions and get answers right away. Can you see what your commissions are in real time?

5. How much does it cost to get started. Most affiliate programs will let you start for free and that can be enticing. Then you find out that is costs $100 to actually start making money.

6. Are you required to have your own web site? This is an added expense and may be a surprise that you don’t need.

To summarize, you need to research the programs you are curious about and be sure to go to forums where like minded people hang out and ask lots of questions.

Look for affiliate programs that have a great support system and are easy to learn.

Consider the levels you can get paid on. You may find that a two tier program will create more income with less work. Not without work, but with less work.

A Helping Hand to Online Success - the eBook!

Written by admin on February 16, 2010.

A Helping Hand to Online Success - the eBook!

If, like me, you’ve tried – and failed – in the past to achieve success online with internet marketing, then rest assured that <i><b>help is finally at hand</b></i>. I certainly wish I had had access to such knowledge when I started out three years ago, and perhaps I wouldn’t have been so overwhelmed with the practicalities of website design, using autoresponders, joining affiliate programs, writing sales letters, and how to get traffic to my site. I know better now, but more of this in a moment. ..

The simple fact of the matter is, that to enter the world of internet marketing, you need something to promote and sell (well you want to make money at it don’t you?), whether a physical item, or – information. The very nature of the internet – where knowledge can be shared and exchanged at the click of a button – lends itself perfectly to  . . . the <b>eBook</b>!

The advantages of the eBook over selling physical items is that there is no need to buy or store stock, no time and effort incurred in packing anything up and shipping it off in the post – and your customer can pay their money for your product and get immediate access to it from a download page. In an age where demand is for instant gratification, an eBook is ideal – easy and effective! And once written, you can sell unlimited copies of it without having to produce each item – so it’s both time and cost-effective too.

When thinking of a subject to write about for your eBook, the secret to greater success, and finding your ‘niche market’, is very simple. Like they tell all first-time budding authors – write about what you know. Whether it’s a few chapters on ‘How to Stop Smoking’ (if you’ve been successful at this), on the mechanics of owning a motorcycle, how to earn money online, or even ‘Tips on Flower Arranging’, you can bet that someone out there in ‘cyberspace’ wants to know about it. If the subject of your eBook is also your hobby, so much the better. If you’ve got passion for your subject, you’re going to convey that enthusiasm in what you write, and make that eBook even more interesting and useful.

Of course, if you have knowledge or practical experience on a popular subject in which there is a large potential market to sell your eBook, perhaps health and fitness, or food and drink, you could be more likely of success, but remember you’ll also be competing with many others. So choose your subject carefully!

However, in writing your eBook, don’t forget to <i><b>give your customer value</i></b> – and they could become customers for your future eBooks too! Make the content and quality of your eBook meaningful – whatever its length, it has to be good, or you’ll leave your customers feeling disenchanted. Give away a few free bonuses – an extra report perhaps, or some free training that they would have to pay for elsewhere. Aim for customer satisfaction!

If you don’t know how to go about creating an eBook (you could always write an eBook explaining how to do it!), then it brings me to the ‘more of this in a moment . . .’ that I mentioned above – the launch of a FREE course in all aspects of internet marketing, including creating eBooks. Visit the website below for what you need to get started online. Good luck!

A Guide To eBook Compilers

Written by admin on February 16, 2010.

A Guide To eBook Compilers

* E-ditor

This software has a demo version that you can download to try out before purchasing. You can’t actually use the demo to create an eBook, but you can run the software and test it out thoroughly to see if it does what you need it to do for your particular eBook.

This eBook compiler is one of the easiest to use. The software has a very user-friendly help menu that provides instructions for and explanations of every field on every screen. The program also includes video tutorials demonstrating every step of this compiler with clear explanations of all fields that need to be filled out. There are 7 screens that you use to choose your eBook options.

This compiler requires your files to be in HTML format. You follow simple directions, and the compiler loads your files. If you decide to edit your eBook after it has been compiled, make any changes in your original files and click on “Compile you eBook” and your changes will appear in your compiled eBook.

E-editor allows for some customization of your eBook. You can create a special page that appears when the eBook is opened; create customized icons that appear on the desktop after downloading; use your own logo on the task bar of your eBook; customize the task bar’s buttons, where the task bar appears in your eBook, and choose the task bar’s colours. Additionally, you can choose to have the eBook open to the last page read, which many of your buyers will appreciate.

An excellent and unique feature of E-ditor is the capability to choose a standard Microsoft window or to create your own design for a window to personalize your eBook. The program provides some sample window designs, but you can use any .bmp (bit map skin) graphic you have stored on your hard drive.

E-ditor is a good choice if you are new at producing eBooks because it is easy to use and allows you to customize the appearance of your eBook.

* Desktop Author

This compiler does not require a browser, nor do you have to download software or plug-ins. The program converts exe. files into pages that look like a standard book. You can create and produce eBook pages scaled to fit on your computer screen without any scrolling. Additional features include WYSIWGY (what you see is what you get) page editing and creation, the ability to manipulate internal images, cut and paste functions, hotlinks to pages, email, website, or other files. It is an excellent compiler to use for a marketing tool, such as creating brochures and manuals in addition to eBooks.

* EBook Edit Pro

This compiler provides a demo version, which allows you to test out its features. The software uses a Wizard that leads you step-by-step through the set-up and creation of your eBook. Customization includes text editing that appears on the pop-up starting message window; the ability to allow or prevent resizing of your book and the mouse-click pop-up menu; enabling or disabling the navigation bar and choosing the buttons you want to appear; and customizing the eBook’s desktop icon and the logo that appears on the navigation bar.

Ebook Edit Pro is loaded with excellent features that allow you to create multi-media Ebooks, and includes a Wizard that is customized for beginners and for advanced users. The software uses HTML files, downloading them from the directory where they are saved. Edit and resave your files in the original software used to create those files, and then with a single click you can re-compile your Ebook.

Features include customization of icons, toolbars, and the “about box.” This compiler has a particularly useful feature called the Re-brander feature. This permits you to enter customized code into your Ebook pages and distribute the Re-brander software to your affiliates or distributors. They can then customize the links included in the Ebook, but they can not alter any link or information that you have not

entered a customized code for.

The software includes “eBrand-It” software that allows custom fields for your customer’s name, affiliate ID or URL. This feature is a powerful marketing tool because affiliates are much happier giving away your Ebook from their own site when they can customize it.

* Ebook Compiler

This compiler offers a demo version that allows you to compile 10 files. If you don’t include graphics, you can create a 10 page Ebook that allows printing and copying of the Ebook. The catch is that you can’t sell any Ebook you create in the demo version.

The purchased software is user-friendly with easy-to-follow help files that not only guide you through the steps of compiling your Ebook, but also explains what an Ebook compiler does. The software provides detailed instructions on how to create source files from Microsoft Word 2000 and 1997, PowerPoint 2000 and 1997, and HTML documents. It contains less detailed instructions for creating source files from

other programs.

This compiler allows for password protection of your entire Ebook or for selected pages. Additionally, you can set a time limit on your Ebook. When the runs out, the customer no longer has access unless they pay for it. In other words, it allows you to create a demo version of your Ebook for marketing purposes.

You can set a single password or multiple passwords. Using multiple passwords assigns each user their own specific password. Online help files guide you through setting up your passwords. You can also create a Sales and Thank-you page for selling a password protected Ebook. This is a good choice for the novice,particularly since it includes basic features for password protection and distribution.

* Activ Ebook Compiler

This is an easy to use compiler that provides excellent features. This software can support HTML, JPEG, GIF, and all active plug-ins. Features includes password protection, branding, internet linking, icon customization, assigning unique serial numbers, splash screen, file compression, and start-up messages. It also provides free lifetime upgrades. Additionally, it includes a pre-processor, re-brander, active script, and detailed instructions for using HTML, Power Point, and Microsoft Word files.

There are several other excellent Ebook compilers on the market that are worth looking into.

Ebook Generator features splash screens, password protection, branding, icon customization, and compression control. Additionally, it includes virus prevention that alerts the user to any modifications made to your Ebook and offers usage statistics so you can track your Ebook’s use. With all these advanced features, this is an excellent compiler for the beginner because it is exceptionally easy to run.

Ebook Creator is another excellent compiler, supporting HTML, JPEG, GIF, and PNG graphics, and JavaScript, VB script, and Java applets. It also supports all Internet Explorer plug-ins. Standard features include unique serial numbers, direct linking to a form or a page on your website, disabled right clicking, and search functions. The software allows for expiration after a set number of days or usages, which allows you to create demo versions. You can create up to 1000 different passwords; every time the Ebook is downloaded, a unique password is required to access protected pages. The software provides user-friendly menus and buttons that allow the beginner to the advanced user to easily create their Ebook.

Obviously, there are some excellent compilers out there. So figure out EVERYTHING you need in terms of features, and then compare prices and options. Do take advantage of demo versions if they are offered before purchasing. And then, have fun creating your Ebook!